Abstract: Since the introduction of economic reform policies in China, private and foreign business has spread throughout the country. Today, the impact can be seen at every level of Chinese society, from reductions in poverty to the sheer scale of the Chinese economy. With the economic developments have come a set of challenges and opportunities unique to conducting business in this market. By breaking down the business environment into the relevant categories of demographics, urbanization, corporate governance and social responsibility, and the natural environment, this case aims to analyze and understand the existing challenges and opportunities, and how they influence those looking to do business in China.
Sajal Kabiraj, corresponding author, School of Entrepreneurship and Business, Häme University of Applied Sciences Ltd. (HAMK), Valkeakoski, Finland, Sajal.kabiraj (at) hamk.fi
Filip Lestan, 1International Institute of Energy Policy & Diplomacy, Moscow State Institute of International Relations of the Ministry of Foreign Affairs of the Russian Federation, Moscow, Russia. 2Business School, NORD University, Bodø, Norway, filip.lestan (at) gmail.com
Jeremy Stevens, University of North Florida in Jacksonville, USA, N00911174 (at) unf.edu
Annika Felicitas Ludwig, University of Applied Sciences Cologne, Germany, felicitasludwig96 (at) gmail.com
Elizabeth Smith, University of North Florida in Jacksonville, USA, N01423720 (at) unf.edu
Carolin Knauff, University of Applied Sciences Cologne, Germany, carolin.knauff (at) eufh-mail.de